Cision was drowning in the flood of competitor press releases daily
Case Study
All Industries
Who is Cision?
Cision is a global leader in media intelligence, press release distribution, and communication software solutions. Offering companies the ability to engage, monitor, and analyze media coverage, Cision is relied upon by organizations worldwide.
The Challenge
Cision’s sales team faced a major hurdle: sifting through upwards of 800 competitor press releases daily to identify potential leads. The manual review process was unsustainable, time-consuming, and riddled with inefficiencies.
The Wrk Solution
Cision’s workflow included API integrations with press release databases, automating retrieval and lead information extraction. This data was delivered to the sales team, providing them with an efficient process for identifying and nurturing leads.
Key Results
Cision aimed to boost efficiency and free up time for their sales team to focus on higher-value activities. And our automation made it achievable.
Increased information intake, 800+ press releases processed daily.
Improved business outcomes, efficiency in lead generation
Cost efficiency, time returned to the sales team
Enhanced internal processes, structured approach to nurturing leads and following SOP
Success Stories from Our Clients
Great team to work with
Wrk really "gets" the problems we present and always suggests innovative and reasonable solutions. I truly enjoy collaborating with Wrk at each step of implementation - from ideation to ongoing support.
Jeremy Bush
Partner Sales & Enablement Manager
Highly recommend Wrk to other businesses looking to improve their operations
Wrk has been a valuable addition to our finance operations. Their team worked with the systems we already use.
Ryan Zerkle
Financial Planning & Analysis Manager
A one-stop shop
Wrk became a one-stop shop where we could find solutions to most of our automation challenges.
Mike Cindric
Managing Director
Turning repetitive work into effortless workflows
Wrk took the time to understand our needs and delivered a solution that fits seamlessly into the way we work. The experience has been collaborative, responsive, and efficient.
Farid Naghipour
Director of Finance
A noticeable difference to our day-to-day operations
Wrk saves us hours by automating our processes that were manual & time-consuming. The transition was smooth, and the automation perform reliably with minimal input from our team.
Aggie Smith
Founder
Wrk solved a huge operational headache
Syncing data between Buildium and QuickBooks was once manual and error-prone, but now runs seamlessly, making scaling much easier for our team.
Eli Kamholtz
Director of Finance
Wrk transformed our work order processing
Wrk revolutionized our maintenance operations leading to improved tenant communication, allowing our team to focus on higher-value, revenue-driving tasks.
Bryant Hull
Owner
A smarter way to manage our entire portfolio
By connecting directly with Caliber and Super, Wrk has given us a clear, real-time visibility into delinquencies and work orders without digging through multiple systems.
James Simari
Principal & Senior Vice President
3000+ hours saved
Wrk helped us save thousands of hours every month streamlining our accounts payable process through the use of with OCR & AI automation
Jesse Fagen
VP Operations
200K tax receipts
Penny Appeal automated the generation of over 200,000 tax receipts and orphan donor cards with Wrk's document automation.
Fawad Kalsi
CEO
Success Stories from Our Clients
Great team to work with
Wrk really "gets" the problems we present and always suggests innovative and reasonable solutions. I truly enjoy collaborating with Wrk at each step of implementation - from ideation to ongoing support.
Jeremy Bush
Partner Sales & Enablement Manager
Highly recommend Wrk to other businesses looking to improve their operations
Wrk has been a valuable addition to our finance operations. Their team worked with the systems we already use.
Ryan Zerkle
Financial Planning & Analysis Manager
A one-stop shop
Wrk became a one-stop shop where we could find solutions to most of our automation challenges.
Mike Cindric
Managing Director
Turning repetitive work into effortless workflows
Wrk took the time to understand our needs and delivered a solution that fits seamlessly into the way we work. The experience has been collaborative, responsive, and efficient.
Farid Naghipour
Director of Finance
A noticeable difference to our day-to-day operations
Wrk saves us hours by automating our processes that were manual & time-consuming. The transition was smooth, and the automation perform reliably with minimal input from our team.
Aggie Smith
Founder
Wrk solved a huge operational headache
Syncing data between Buildium and QuickBooks was once manual and error-prone, but now runs seamlessly, making scaling much easier for our team.
Eli Kamholtz
Director of Finance
Wrk transformed our work order processing
Wrk revolutionized our maintenance operations leading to improved tenant communication, allowing our team to focus on higher-value, revenue-driving tasks.
Bryant Hull
Owner
A smarter way to manage our entire portfolio
By connecting directly with Caliber and Super, Wrk has given us a clear, real-time visibility into delinquencies and work orders without digging through multiple systems.
James Simari
Principal & Senior Vice President
3000+ hours saved
Wrk helped us save thousands of hours every month streamlining our accounts payable process through the use of with OCR & AI automation
Jesse Fagen
VP Operations
200K tax receipts
Penny Appeal automated the generation of over 200,000 tax receipts and orphan donor cards with Wrk's document automation.
Fawad Kalsi
CEO
Success Stories from Our Clients
Great team to work with
Wrk really "gets" the problems we present and always suggests innovative and reasonable solutions. I truly enjoy collaborating with Wrk at each step of implementation - from ideation to ongoing support.
Jeremy Bush
Partner Sales & Enablement Manager
Highly recommend Wrk to other businesses looking to improve their operations
Wrk has been a valuable addition to our finance operations. Their team worked with the systems we already use.
Ryan Zerkle
Financial Planning & Analysis Manager
A one-stop shop
Wrk became a one-stop shop where we could find solutions to most of our automation challenges.
Mike Cindric
Managing Director
Turning repetitive work into effortless workflows
Wrk took the time to understand our needs and delivered a solution that fits seamlessly into the way we work. The experience has been collaborative, responsive, and efficient.
Farid Naghipour
Director of Finance
A noticeable difference to our day-to-day operations
Wrk saves us hours by automating our processes that were manual & time-consuming. The transition was smooth, and the automation perform reliably with minimal input from our team.
Aggie Smith
Founder
Wrk solved a huge operational headache
Syncing data between Buildium and QuickBooks was once manual and error-prone, but now runs seamlessly, making scaling much easier for our team.
Eli Kamholtz
Director of Finance
Wrk transformed our work order processing
Wrk revolutionized our maintenance operations leading to improved tenant communication, allowing our team to focus on higher-value, revenue-driving tasks.
Bryant Hull
Owner
A smarter way to manage our entire portfolio
By connecting directly with Caliber and Super, Wrk has given us a clear, real-time visibility into delinquencies and work orders without digging through multiple systems.
James Simari
Principal & Senior Vice President
3000+ hours saved
Wrk helped us save thousands of hours every month streamlining our accounts payable process through the use of with OCR & AI automation
Jesse Fagen
VP Operations
200K tax receipts
Penny Appeal automated the generation of over 200,000 tax receipts and orphan donor cards with Wrk's document automation.
Fawad Kalsi
CEO
Copyright © 2025 Wrk Technologies Inc. All Rights Reserved.
Copyright © 2025 Wrk Technologies Inc. All Rights Reserved.
Copyright © 2025 Wrk Technologies Inc. All Rights Reserved.
Copyright © 2025 Wrk Technologies Inc. All Rights Reserved.